Olivier Dress Shirt

Saturday, October 31, 2009

Friday, October 30, 2009

Halloween in New Orleans






If you're one of the thousands that flock to New Orleans for Halloween this weekend for all the festivities, make sure and check out the A-OKAY! All weekend long visit A-OKAY! Men's Gear for 20% off all RUFSKIN products, including denim jeans, swimwear, and underwear. A-OKAY! is located in the French Quarter @ 231 Dauphone. .5 blocks from the Ritz Carlton. The store's open from noon to 6pm. You never know when you might need a last minute swim jock for your costume.

RUFSKIN Friends




Thomas and Keith are my favorite (and the hottest) couple in all of Los Angeles. I met these two during White Party last year... and they continue to turn it out in RUFSKIN. Here they are aboard the Atlantis Cruise rocking the TRICK ass-less jeans. Don't you wanna just jump in between them???

Thursday, October 29, 2009

DNA edito

Peek-a-boo! The SAN DIEGO vintage brief makes an uhm appearance.
ROMAN baths: The ROMAN denim swim brief lounging ever so nicely.

So cozy next to the sheets, the NEIO power mesh brief says oh la la!
It may be shown under the pants but the SAN DIEGO California Vintage adds a vibrant color splash to outfit.
DNA issue from Australia #118 arrived in our mailbox today and we have to mention a few clothing pieces that showed up. Photographed by ROBERTO CHIOVITTI from Italy.

Wednesday, October 28, 2009

New Sport Item


Teaser alert.... as RUFSKIN fans know, we have always been a great source of short shorts, that although made you feel sexy, maybe weren't the most practical for the gym. For the first time we are launching the JORDAN - the RUFSKIN answer to the basketball short. It will be available in multiple colors with a length down to right above the knee. They should be available by the end of the week. Keep an eye out as we will make an official announcement when they are in-house. Here Matt is wearing the Navy version with gold and yellow contrast. I know it's hard to see it all.... but thats the point of a teaser.

Brazilian Wednesdays!



Vintage mesh boxer brief on a Brazilian dude a few years back along with our BOND swimsuit above in red. The coconuts just because....they look so cute together on the chair on the beach. Ahhh!

Tuesday, October 27, 2009

Let's get physical





The folks over at Fantastic Mag, a wonderful online magazine... always seem to have some amazing editorials with incredible styling. This story is so spot on with the sport trends. Love the way they mixed the SIMON and ZULU and then the silver RUNNER tights with a chunky sweater.

Monday, October 26, 2009

Swim swim




No RUFSKIN association - just hard bodies jumping into water. So basically, hard... wet... bodies...

Monday Wake Up!

Benjamin Patterson lighting up our Monday with a photo from Steven Blank...

Saturday, October 24, 2009

Rufskin APPROVED!

No more bad Nair Day! This is what it's all about!
...Meanwhile on the beaches of Rio.

Sighting

This handsome guy was found wearing our short sunga MEX. Que corpo!

Friday, October 23, 2009

Vintage Fridays




This vintage series is called PIECES. The thighs and glutes of models is one of the biggest inspirations for Rufskin.

Thursday, October 22, 2009

Into the Wild

Here is another look at the current PIX Magazine from San Diego featuring model David W. photographed in the Sierras! But you really aren't looking at the background now are you?

i-Rufskin


Introducing a new category here at RUFTALK - since iPhone photos just will not go away...I bring you our first i-Rufskin featured photo. Here is San Diego favorite John Hotch, sporting his TAMBO sport pant in white. If you have some photos you took on your iPhone - send them to me and maybe they'll make it on the blog. E-mail jason@rufskin.com

Wednesday, October 21, 2009

Brazilian Wednesdays 2.0

If Rufskin hired girls........Luisa from Rio

If we did a campaign in Bahia?

Above is Marco from Sao Paulo. He is a super great friend of ours. Loving the grey hair!!!!

Brazilian Wednesdays

Fernando in a vintage RUFSKIN sunga..........after Praia do Forno. Saudades!
This too. Ahhhh wish I was there.
This too.
If this doesn't look like an ad for suntan lotion? This was an image that one can only
find on the beaches of Brazil! This was actually photographed at Praia do Forno near Cabo Frio.

Tuesday, October 20, 2009

RUFSKIN Out-takes






Here are some candid shots from our recent photo shoot with Rick Day up in the Sierra Nevada mountains. With no phone, television, and my cabin running on a generator... we had to entertain ourselves as much as possible. Here are some shots of the team and the models playing Charades well into the night.

INVITATION




YOU ARE CORDIALLY INVITED TO ATTEND THE GRAND OPENING OF THE FIRST EVER RUFSKIN BOUTIQUE THURSDAY NOVEMBER 5TH! PLEASE RSVP TO BOUTIQUE@RUFSKIN.COM OR CALL 619-341-2660 ........besides there will be good music, great vodka drinks and hot models! C U SOON!!!!

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